Pro 4 Modified History:
2014 Sponsorship Proposal
Pro 4 Modified’s are a 4 cylinders, fast paced, Action packed race club. Or fans come from all walks of life and love to watch us at the track and follow us on our web page. Included in this package is the History, Why we are successful, and Market research.
From 2006 to 2007 we increased from 10 cars to 14. In 2013 we anticipate a field of 10 - 14 cars that will be displaying all of our sponsors.
We propose to secure a number of sponsors at different levels for the 2013 season. We are looking for product, support, and monetary sponsors. Any support is appreciated and will be promoted in any reasonable fashion possible.
As a sponsor we will as a club support your business in any way possible. This includes some of the following ideas. Car shows, special events, promotional drives, fund raisers, and on… The list is endless when it comes to helping drive customers to your door.
Also as a sponsor you will reap the benefits of our web page. We currently average 324 hits per month on the off-season and 520 hits per month during summer. Below is a stat sheet from our site that gives you an idea of the customers that will be driven to you.
As of Dec 1/07 5:35 AM
Visits per Month
Nov 2007
337
337Oct 2007322
322Sep 2007307
307Aug 2007441
441Jul 2007515
515Jun 2007489
489May 2007534
534Apr 2007504
504Mar 2007372
372Feb 2007331
331Jan 2007274
274Please feel free to contact me.
Craig Shaver
President of the Pro 4 Modified’s
www.pro4mod.com
Pro 4 Modified History
Pro 4 Modified Racing was formed in 1995. During its existence, the group has experienced unprecedented growth (compared to other racing series), both in membership and a dedicated fan base.
The 2014 season will be no exception! We have already started an aggressive advertising campaign to recruit more fans to our club.
Why the growth in stock car racing and in the Pro 4 Modified's?
With the success of NASCAR and other successful stock car racing organizations, the fan base for stock car racing has grown exceptionally over the past 10 years. Stock car racing, once considered a Mechanics sport with a minimal followings, has come to the mainstream! Due to the success and increased fan base for stock car racing, local tracks have and will continue to benefit from the race fans desire to see live racing. Attendance at local tracks for Saturday night racing has increased at the same rate as national organizations.
Four cylinder-racing classes are some of the fastest growing racing classes nationwide.
Why are we successful?
Plain and simply, we offer a great product to fans, track, promoters, and sponsors! The combination of affordable racing has drawn new racers to our series as well as veteran drivers from other more expensive series. We offer the track and promoters white knuckle racing at an affordable cost. Tight, close, competitive racing gives the race fans exciting racing and retains dedicated fan support. The increasing exposure our series is experiencing in turn gives our sponsors great affordable exposure, ultimately increasing their success. As a club we insist on being accessible to our fans.
What does the future hold for Pro 4 Modified's?
We anticipate continued success and growth in four-cylinder racing and in our series. The next logical step is to increase our fan base and driver roster. With our aggressive advertising campaign we are seeing a large interest already. We have estimated a field on 10-14 cars for 2014 season. Also we have created a Kid's club for are little fans. After the night is over we will be inviting fans to the pit area for autographs, and a chance to sit in their favourite car for a picture. These pictures will be available to the fan and others via our web page. Any promotional items supplied will be handed out at this time. This is a perfect time for us to talk about our sponsors on a 1 to 1 basis with our fans.
Fan Comments
CrystalWednesday, 7/18/07, 8:39 AM
Wednesday, 7/18/07, 8:39 AMF4 Racers, Love the exciting races! Keep them coming!From:HamiltonJohn BallWednesday, 8/22/07, 4:17 AM
Wednesday, 8/22/07, 4:17 AMI enjoy watching the F4's. When not able to make a race, I like reading the results on your web page.From:WaterfordDoes racing sponsorship really work?
Market research says YES! There are several key reasons racing sponsorship works.
The racing fan demographic has changed radically over the last 10 years. The main demographic profile 10 years ago was males between the ages of 16 and 35. With increased national exposure and the move of stock car racing to the mainstream, the demographic has changed significantly. Stock car racing has a fan base spanning age groups from 5 to 65 and now female fans are almost equal to male fans. This broader demographic exposes the sponsor to a wider market.
Stock car racing fans have proven to be brand loyal! Market research has shown that a stock car racing fans purchasing decision is influenced significantly more from racing advertisements than any other marketing approach.
Racing sponsorship at the local and regional level is extremely cost effective. The sponsor gets a large amount of exposure without a large investment.
What can the Pro 4 Modified's do for your marketing plan?
When you become a Pro 4 Modified sponsor, we become your marketing partner. We can custom tailor a sponsorship package that fits your specific needs and budget. We will work hard to insure your success and your experience with our organization is positive and beneficial, because our goal is to keep you as a sponsor, and we realize that retention will only come from your satisfaction. We will go the extra mile to aide you in your success!
We can give you local exposure! In the 2014 season we will race at Flamboro Speedway approximately 15 weekends. Our cars will proudly display your logo or message not only on the track but also on the Highway and roads on the way to and from events. As we grow into a larger local series, our sponsors will enjoy the same success as our series with larger market potentials.
We have great and exciting ideas to help you with your marketing plan! Some of the custom options we can add to your marketing program include; Web Creation / Maintenance / Hosting, Customer / Client / Employee Recognition Programs, Driver / Car Appearances. We will work with you to achieve a package that is suited to your business goals!
SPONSORSHIP PACKAGE OPTIONS: Monetary
The following are some suggested packages, these are intended to be a general guideline, and we can custom tailor a package to fit your marketing plan and business strategy. Product sponsorship will be valued and represented accordingly.
$100
SMALL STICKER: A small sticker, up to 3 x 6 inches, will be placed on both front fenders of all competing cars.
Stickers to be provided by sponsor
WEB SITE: Sponsors logo will appear on our website with a link to your website (www.pro4mod.com). With a click of a mouse, interested parties and fans will be directed to your website.
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$200
SMALL STICKER: A small sticker, up to 3 x 6 inches, will be placed on both front fenders of all competing cars.
Stickers to be provided by sponsor
RACE TRACK: Drivers will hand out promotional items and autographs as per sponsors request.
WEB SITE: Sponsor’s logo will appear on our website with a link to your website (www.pro4mod.com). With a click of a mouse, interested parties and fans will be directed to your website.
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$500
SMALL STICKER: A small sticker, 3 x 6 inches, will be placed on both front fenders of all competing cars.
Stickers to be provided by sponsor
RACE TRACK: Drivers will hand out promotional items and autographs as per sponsors request.
WEB SITE: Sponsor’s logo will appear on our website with a link to your website (www.pro4mod.com). With a click of a mouse, interested parties and fans will be directed to your website.
CAR SHOWS / APPEARANCES: Two car shows or appearances with 2 or more cars. (Time and place to be negotiated based on availability.)
Class Sponsor
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Only One Company can have this option!Filled
Filled$1,000
CLASS TITLE: Your company name will be in front of our class. The “your company name” Pro 4 modified’s tonight! This would be the announcement before every race. This would give your company the intimate exposure to all fans.
LARGE STICKER: A large sticker, up to 5 x 10 inches, will be located on both front fenders of all competing cars.
Stickers to be provided by sponsor
RACE TRACK: Drivers will hand out promotional items and autographs as per sponsors request.
WEB SITE: Sponsor’s logo will appear on our website with a link to your website (www.pro4mod.com). With a click of a mouse, interested parties and fans will be directed to your website.
CAR SHOWS / APPEARANCES: Four car shows or appearances with 2 or more cars. (Time and place to be negotiated based on availability.)
DRIVING SUIT PATCHES: Sponsor logo patches, up to 10 square inches, will be worn on all competing driver’s racing suits. Patch to be provided by sponsor.
